Bridgestone shows the way

Here on the Sports Value blog just under a month ago we published an article about the need for Brazilian clubs to react to the presence of European football giants in the country.

You can access the text here.

Sports Value’s vision is that Brazilian clubs have a lot to offer to your fans, especially the youngest, who would live unique experiences with their family and friends. Something that European teams will never be able to offer.

A new Bridgestone campaign shows exactly what we believe. The film has just this approach.

 Let the clubs of Brazil assimilate the message, and start working actively with their millions of fans, so that we return to be the country of football!